Pygmalion 28 October - 30 November 2016 Sullivan+Strumpf, Singapore   Installation view  In Roman mythology, Pygmalion was a sculptor who fell in love with a statue he had carved. The ‘Pygmalion effect’ is the phenomenon in which higher expectation

Pygmalion
28 October - 30 November 2016
Sullivan+Strumpf, Singapore

Installation view

In Roman mythology, Pygmalion was a sculptor who fell in love with a statue he had carved. The ‘Pygmalion effect’ is the phenomenon in which higher expectations lead to an increase in performance. Its inverse is the ‘Golem effect’, by which low expectations lead to a decrease in performance. Both effects are forms of a self-fulfilling prophecy; both observable effects at play in a world divided by the privilege of circumstance.

Using these themes, Seton replaces components of antique and modern bentwood chairs with his familiar medium of marble and digitally printed plastic proxies. The result is a series of hybrids in which the mass-produced melds with the hand made.

~ Chloé Wolifson

Read Noelle Faulkner’s Essay Here

Alex Seton_Aug 2016_Pygmalion _ Installation _ Sullivan+Strumof+Singapore-05.jpg
   Golem Effect   2016 Fameg Bentwood chair, Pillsborough Green, Wombeyan, nylon digital print, steel and string 90 x 40 x 54 cm

Golem Effect 2016
Fameg Bentwood chair, Pillsborough Green, Wombeyan, nylon digital print, steel and string
90 x 40 x 54 cm

   There's no accounting for taste...   2016 Fameg Bentwood, Bianca Carrara, Wombeyan, watercolour, electronics 90 x 63 x 54 cm

There's no accounting for taste... 2016
Fameg Bentwood, Bianca Carrara, Wombeyan, watercolour, electronics
90 x 63 x 54 cm

   Whatever it is, I'm against it   2016 Fameg Bentwood, Pisanino, Wombeyan, China brown, megaphone, watercolour 90 x 40 x 54 cm

Whatever it is, I'm against it 2016
Fameg Bentwood, Pisanino, Wombeyan, China brown, megaphone, watercolour
90 x 40 x 54 cm

   Build it and they will come   2016 Fameg Bentwood, Bianca Carrara and Pearl 90 x 40 x 56 cm

Build it and they will come 2016
Fameg Bentwood, Bianca Carrara and Pearl
90 x 40 x 56 cm

   Meno's Paradox   2016 Fameg Bentwood, Wombeyan.  90 x 40 x 54 cm

Meno's Paradox 2016
Fameg Bentwood, Wombeyan. 
90 x 40 x 54 cm

Alex Seton_Aug 2016_Pygmalion _ Installation _ Sullivan+Strumof+Singapore-10.jpg
  Pygmalion 28 October - 30 November 2016 Sullivan+Strumpf, Singapore   Installation view  In Roman mythology, Pygmalion was a sculptor who fell in love with a statue he had carved. The ‘Pygmalion effect’ is the phenomenon in which higher expectation
Alex Seton_Aug 2016_Pygmalion _ Installation _ Sullivan+Strumof+Singapore-05.jpg
   Golem Effect   2016 Fameg Bentwood chair, Pillsborough Green, Wombeyan, nylon digital print, steel and string 90 x 40 x 54 cm
   There's no accounting for taste...   2016 Fameg Bentwood, Bianca Carrara, Wombeyan, watercolour, electronics 90 x 63 x 54 cm
   Whatever it is, I'm against it   2016 Fameg Bentwood, Pisanino, Wombeyan, China brown, megaphone, watercolour 90 x 40 x 54 cm
   Build it and they will come   2016 Fameg Bentwood, Bianca Carrara and Pearl 90 x 40 x 56 cm
   Meno's Paradox   2016 Fameg Bentwood, Wombeyan.  90 x 40 x 54 cm
Alex Seton_Aug 2016_Pygmalion _ Installation _ Sullivan+Strumof+Singapore-10.jpg

Pygmalion
28 October - 30 November 2016
Sullivan+Strumpf, Singapore

Installation view

In Roman mythology, Pygmalion was a sculptor who fell in love with a statue he had carved. The ‘Pygmalion effect’ is the phenomenon in which higher expectations lead to an increase in performance. Its inverse is the ‘Golem effect’, by which low expectations lead to a decrease in performance. Both effects are forms of a self-fulfilling prophecy; both observable effects at play in a world divided by the privilege of circumstance.

Using these themes, Seton replaces components of antique and modern bentwood chairs with his familiar medium of marble and digitally printed plastic proxies. The result is a series of hybrids in which the mass-produced melds with the hand made.

~ Chloé Wolifson

Read Noelle Faulkner’s Essay Here

Golem Effect 2016
Fameg Bentwood chair, Pillsborough Green, Wombeyan, nylon digital print, steel and string
90 x 40 x 54 cm

There's no accounting for taste... 2016
Fameg Bentwood, Bianca Carrara, Wombeyan, watercolour, electronics
90 x 63 x 54 cm

Whatever it is, I'm against it 2016
Fameg Bentwood, Pisanino, Wombeyan, China brown, megaphone, watercolour
90 x 40 x 54 cm

Build it and they will come 2016
Fameg Bentwood, Bianca Carrara and Pearl
90 x 40 x 56 cm

Meno's Paradox 2016
Fameg Bentwood, Wombeyan. 
90 x 40 x 54 cm

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